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How to succeed at startups

/ 2 min read

How to succeed at startups ✅

Post inspired from @johnrushx and his tweet on How to fail and succeed in a startup

Have rewritten points from the tweet to make an understanding of my own.

→ Audience → Problem → Idea → Validate (Social media) → Landing page with payment link → SEO → One Feature SaaS MVP → 📷Iterate With Users

  1. Audience - First dwelve with the audience and deeply observe. Observe the problems they talk about, the things they vent and things they can’t figure out to solve by themeselves. Solve daily a set of hour of time.
  2. Problem - The problem that they face will slowly start to emerge to you. Like where exactly they get stuck. Getting stuck with copy writing or design, not able to formulate landing page header and so on.
  3. Idea - Then an idea to solve the problem will emerge in your mind. Don’t start buiding yet, this assumes you have the requisite skill and confidence for the solution you might end up building. Check on ahrefs/semrush SEO tool to check how much the keywords are searched for.
  4. Validate - There are various ways to validate depending on the target audience. For tech audience you can mostly find them on X, LinkedIn, Reddit, DevTo and HackerNoun as suggested by @johnrushx and write posts about your journey on the problem you have observed. Try to share the proposed solution to the audience and see if it indeed solves an itch. When the posts get traction proceed to next steps.
  5. Landing page with payment link - Create a simple landing page with an emotional headline that shows a promise to solving a problem that the audience faces. The call to action (CTA) for the landing page should be a payement link button.
  6. SEO - If you get pre-sales order for your SaaS app, start investing on SEO for the app from day one
  7. One Feature SaaS MVP - Build a minimal MVP with focus on the core one feature solving the problem for the target audience, build it quickly and fast. Use boilerplate code templates, buy or invest time in building one for yourself.
  8. Iterate with users - Then talk to users who made presales order, set up calls, understand their itch deeply. Involve them and report updates to them. They are your stakeholders and keep them close. They will give you more clarity on what your product needs.